For some people, it is hard to understand WHY to invest in promotional products.
They improve the probability of someone remembering your company or message.
They broaden your reach.
They increase sales. And if they do not, you are picking the wrong product, if increasing sales is your goal.
For that reason, they are cost effective.
They make a positive impression.
Most important, people like them.
When you pick the right product, people keep it, because they find it practical.
They are the most cost-effective way of advertising. Period.
They leave positive impressions.